Apple has not yet given any details on the sales of the Apple Watch. So there is no telling how well the smartwatch is doing from Apple itself, so it’s time for us to do a little digging. It turns out Slice Intelligence compiled some questionable figures from “e-receipt” data it took from a group of consumers who volunteer to share their purchasing information. Most of this data came from an iOS shopping app which has support for the Apple Watch.
— Slice Intelligence (@SliceIntel) July 7, 2015
According to Slice intelligence, the Apple Watch saw a dip in sales; an 85% drop to be exact. That may sound like a lot, but remember the data that Slice Intelligence uses isn’t totally reliable when it comes to figuring out how well the Apple Watch is doing. Remember, this app is only monitoring email boxes to acquire their data, and because not everyone that possesses this watch is using this app, take the data with a grain of salt.
However, Slice intelligence could be on the money if you take the sales of the iPhone 6 into consideration. Apple sold 10 million iPhone 6 and 6S units over the opening weekend. That equates to 3.3 million iPhone’s per day. Four months later, Apple announced that it sold 74.5 million between October and December. That means Apple went from selling 3.3 million iPhones per day to a measly 828,000 phones per day. That is a 74% drop in just three months. Sure, you can say that the sales of the iPhone 6 tanked, but that is to be expected. Phone typically dip in sales from their initial high. So, even though the iPhone took a dive in sales, the device is still doing well.
There is always going to be a dip in sales with any product. Whether it’s three months down the line like the iPhone, or a year down the line like the PS4 (Which has only been a slight dip), interest in devices are always going to drop regardless. For example, I’m sure we are going to forget all about the Dodge Charger Hellcat a couple years down the line when Chrysler comes out with a bigger more exciting version (Like a Trailhawk version of the Jeep Cherokee with a Hellcat engine).